F. Ball Launches Contractor Loyalty Card3rd June 2009

The new F. Ball Contractor Loyalty Card is now being launched to all flooring contractors in the UK and Ireland by a comprehensive promotion using direct mail and point of sale materials in wholesalers. Contractor reaction has been extremely positive with a substantial number of applications for cards already being received at F. Ball's head office.

Marketing Manager Richard Harris said "This scheme really seems to have caught the imagination of flooring contractors who are keen to get their cards and to start participating in the various benefits. F. Ball are extremely proud to have launched this innovative scheme into the flooring industry as a part of its commitment to supporting flooring contractors."